Branding kit · demo
Cedar Ridge Legion Post 214
Mark, lockup, favicon, palette, and type for this fictional client — each demo gets its own visual system.
Logos
Gold post seal with cedar tree, star, and laurel — hall honor mark for Post 214.
Wood-and-brass hall plaque with the seal beside CEDAR RIDGE LEGION / POST 214.
Favicon
A favicon is the tiny icon in your browser tab — next to the page title, and often in bookmarks and phone home-screen shortcuts. Most people never say the word; they just recognize “your site” from that little mark.
It does not have to match the full logo mark pixel-for-pixel. Marks can be too detailed to read at 16×16. A good favicon keeps the intent of the brand (hall seal, shield, paw, frame, book) in a simple shape that still looks clear when it’s smaller than a fingernail.
Mock browser tab — the small icon is the favicon.
32×32 PNG — designed to stay readable at tab size (about 16×16).
Colors
Hex values from this demo’s palette — each role is intentional for the vertical.
- Hall gold
#c4a35aMetal on plaques, buttons, and calendar accents. - Deep brass
#8b6914Hover states and secondary rules. - Hall dark
#1a1510Evening meeting light — wood void. - Panel oak
#2a2218Cards and calendar sit on warmer panels than the void. - Cream ink
#f2e6d0Readable on dark panels like typed notices. - Dust muted
#b8a890Dates, captions, and secondary lines.
Type
Cedar Ridge Legion Post 214
Display
Oswald — condensed display for post names and hall titles.
Service · Fellowship · Community. A fictional American Legion–style post hall with events, about, and member stories.
Body
Source Serif 4 — readable story prose for member posts.
Hero image
Warm wood hall interior — fellowship space first, so the calendar and stories feel attached to a real room.